The first Rockshop opened originally at 76 Karangahape Road, Auckland in 1986. By ordering and supplying key brands at great prices it set the music scene on fire.
The Guitar Department is now situated at 100 K Road. As the shop surged from strength to strength, it eventually out grew it’s premises at 100K Road and spread into 98, 106 and 136 K Road - these stores now make up Auckland Drumshop, Auckland Acoustic and Auckland Digital.