The idea came from the oxidation process of a banana. You leave a banana on the counter, it turns brown over time. Why not replace the orange ingredient, the beta carotene, with something that browns? Kelsey Jones took this idea to a cosmetic chemist , she found through Linkedin, who was previously employed by Neutrogena, worked side by side with him for 9 months and eventually created Lavish Tan Signature Solution in 2010. In the end, the banana idea didn’t work, but the oxidation of an apple worked! The color of our solution is naturally brown, customizable, and also smells AMAZING!
We currently work with over 3800 salons across U.S, Canada, UK, Mexico and Sweden.