Sam Hospitality Academy & Consulting (SHAC)


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Sam Hospitality Academy & Consulting (SHAC)
30381 Sigalo Street, Daveyton Ext. 2 | OR Tambo International Airport | Benoni, Ekurhule

More information about Sam Hospitality Academy & Consulting (SHAC)

You are about to enroll in a youthful, dynamic institution with modern facilities and an exciting learning environment. Free from constraining age-old traditions, Sam Hospitality Academy & Consulting (SHAC) is able to provide an innovative and fresh approach to the business of hospitality service education.

At the SHAC you will have a unique educational opportunity to combine the best of several worlds, and reap the benefits of an academic programme that focuses on the hospitality student, offered in a truly international and multicultural environment.

As a hospitality professional you must be able to function effectively -both professionally and socially- in a multicultural and international environment. SHAC equips you for these responsibilities. If not better than most Hotel Schools, we boast to produce among the best waiters and waitresses, hotel receptionists, housekeepers, duty managers and bar persons in Southern Africa. Some programmes offer the internationally recognised City & Guilds qualifications which Hotel employers will recognise worldwide.

For your Hospitality courses in Food & Beverage Service and Hotel Front Office, there is just no better choice. Why? Sam Hospitality Academy & Consulting (SHAC) is located in Benoni, east of Johannesburg; the fastest growing tourism destination in the Africa. For industry exposure during studies and job opportunities afterward, the Academy’s locale is unsurpassed. It is also an exciting and dynamic place to live, with sun, sand, international sports and cultural events, and great shopping. Our students fully enjoy both the professional and personal opportunities afforded by this vibrant city.

Another excellent reason to choose Sam Hospitality Academy & Consulting (SHAC) is that we offer a state-of-the-art range of accredited and vocational hospitality courses from Product Knowledge, Professional Waitressing/ Restaurant Skills Courses, Wine & Service courses, to Front Office Course, offering a turnkey training solution for hospitality businesses and individuals in Southern Africa.

Add to that our highly qualified and experienced trainer hold a Diploma in Hospitality Management and has various certificate in the Hospitality field with skills that he has acquired are from the most current sources, using latest technology, our world class facilities and multicultural student body, and you have a near perfect setting from which to launch your career in the hospitality industry.

Sam Hospitality Academy & Consulting was founded in 2011 to meet the growing demand for professionals in the Hospitality industry which has been recognized as the significant blooming industry in the 21st century. All students are encouraged or assigned to take internship training in travel companies or hotels. Compared with the students in other faculties, they closely involve within real-life industry and enrich their work experiences. In relation to the diversity of the hospitality industry, the Academy attracts vigorous teaching staff who focus on various hospitality fields, the main focus being in the Food & Beverage Service to Front Office Operations.

In a nutshell, SHAC seeks to meet the needs of students by offering relevant, quality hospitality education so that a student can significantly contribute to the society in general and hotel industry in particular. It also offers hospitality employers a skilled human resource who have been specially groomed to meet the challenges in this new millennium.

Internship Program

SHAC students are assigned to take training in hotel industry or travel industry as the establishments may require. They are offered opportunities to step into well known hotels and travel companies around Johannesburg and other tourism wealthy cities in South Africa.


Affordable accommodation is available onsite at the Lapeng Village Guesthouse. We can arrange accommodation for you for the duration of the course.


SHAC's hospitality training courses are designed to achieve world-class standards of service. I am also able to conduct courses that are custom made to suit each establishment’s needs.

Detailed manuals are supplied for all attendees and training will always be conducted at your. The use of audio visuals also makes it much easier for attendees to understand the courses.

Courses for hotels and restaurants are done at your premises. Please email me or call for a quote.


Expert Consulting with SHAC

SHAC's primary objective is to assist establishments in the Southern African service industry to achieve highest standards of performance: short-term and long-term, financial and operational.

We work closely with my clients in reviewing and prioritising their goals. I then develop and implement a cost-effective plan to help them achieve these goals.

Whether it's hands-on staff training you require or consultation, I will develop a plan to help you achieve your business objectives.

I understand that the recruitment process and the process of finding the right candidates to work for your establishment can be a stressful one. If you would like me to assist in your recruiting process or find staff for your establishment through my vast network of contacts that I have established, I assure to get you the best candidate.

Purchasing, if not executed effectively, can be costly for your Hotel or Lodge. I will assist you in sourcing the highest quality goods to suit your hotel's budget.

Controls & Management Systems
I will set-up or recommend effective control systems for all aspects of your establishment. Front Office (Property Management Systems), Telephone Management Systems, Menu Costing Systems, to Food & Beverage (Point Of Sale Systems), you name them, I will assist you in finding the right product, for your Hotel or Lodge and that will suit your budget.

Menu & Wine list
I will assist in refining your menus and wine list: from the selection of food and beverages to the design and layout of the menu and wine list.

Sales & Marketing
I fully understand that marketing is the key to successful businesses. With my vast experience in the Hotel/ Lodge operations, which includes Sales & Marketing, I will assist you with marketing strategies for your Hotel/ Lodge/ Guesthouse and any other tourism and hospitality establishment. I will also work closely with you, to monitor how effective your establishment’s marketing strategies are.

New Establishments
I offer a full consulting package for new hotels, lodges, boutique hotels and guesthouse, which covers all aspects of setting-up or re -branding your establishment.

Sam Hospitality Academy & Consulting (SHAC) Benoni address and phone

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Last update: 2018-03-01 02:26:12

Sam Hospitality Academy & Consulting (SHAC) additional information

  • Additional phones:
    • 0735541257 (mobile)

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