SEO Tips to Boost Traffic
Today, you have a lot of options when it comes to marketing and advertising. With all of those options, it can sometimes be difficult to know which ones you should use and which ones you don’t need. One of the big questions a lot of companies have is whether they should still bother investing in email marketing or not. They aren’t sure whether it’s something that still works, or if they should focus solely on social media or search engine marketing.
Are you putting in the effort making videos for your website or social media feed only to notice that people simply aren’t watching them? You aren’t alone. Many business owners can struggle with keeping their target audience engaged with video content. However, if you are having issues holding your audience’s attention with videos, there could be an easy fix. Choose to adjust your content instead of quitting video altogether.
Whether you are supporting a team of remote workers due to the coronavirus pandemic or just because your team has always worked remotely, it is important that you have the right tools in place. The team at Search SEO Chicago has worked remotely and apart for years, giving us unique insight into what tools work and which ones are not as successful. Here are just a few apps, programs, and websites that can help you communicate and collaborate successfully with a team that is scattered across the globe.
The new year is here, which means you are gearing up to crush your business goals for 2020. If your business goals include one devoted to marketing efficiency and success, we’ve got some tips to help you make forward movement throughout the year. Remember, marketing success relies on you knowing your audience and planning ahead of time on how you will connect with them.
There’s something about a new year that is exciting. As you turn the page to 2020 at your business, don’t start your work without developing a strong plan for the new year. A bit of preparation in this last month of the year can set you up for success as we move out of 2019 and into 2020. Here’s how to create a plan and stick to it.
When businesses began using Facebook and other social media outlets as an easy (and free) way to capture new clients, marketing professionals took notice. How could they help businesses leverage their captive social media audience and convert those “likes” into sales? The answer, initially, was to create posts that shared services or products that went out to the masses online.
Does your business sell products, services, or a combination of both? Depending on what you are in the business of selling, it can drastically affect how you communicate with customers and potential clients online. When it comes to social media, web design, and content for your online presence, one size most certainly does not fit all. Here’s what you need to know about getting the most out of your online marketing strategy.
When you consider your online marketing plan, you must remember not all potential customers are the same. Browsers are people who are searching for your business or services – they are not necessarily loyal to one business and they may not know about you at all until they see you pop up in an internet search. Once browsers reach your website or social media feed, they still need to feel comfortable enough to purchase your services or reach out for a consultation.
The month of May ushers in a busy season for most business owners. More sunshine and warmer weather drive customers online to seek out services, products, and experiences. You can leverage this seasonal excitement by focusing your marketing calendar with tie-ins for common celebrations throughout the month of May. Here are a few ideas to inspire you and get you started.
What You Need to Know About Pay Per Click
Blogs and Google’s Big Change to Viewing Them
All About Google Reviews
The Grass Isn’t Always Greener
Can Snapchat Help You Reach New Customers?
The Importance of Working Side By Side with Your Digital Marketing Agency
When Less Is More: Tips to Keep Your Website Simple
Planning Your Spring Marketing Strategy
The Importance of Change in the Digital Space
What Search Engines See When You Blog Consistently
What is the Right Type of Content for Your SEO?
Is Google My Business Really That Important?
Why Recycled Content Could be a Huge SEO Win
How Often Should I Be Updating My Blog?
How Often Should You Be Speaking with Your Digital Expert?
5 Steps to Grow Your Email Marketing List
Technical SEO is important, but it is one of the most overlooked aspects of search engine optimization. Even if you have fantastic content on your site, if you have technical SEO issues, you aren’t going to get those high rankings and increased levels of traffic you need. Below, we’ll be looking at some simple but effective tips that can help to improve your technical SEO.
Why Do Search Algorithms Change So Much?
Why SEO Is Still King of Digital Marketing
What Effect Will AI Have on SEO?
Is Influencer Marketing Really Effective?
How to Spot AI
Must-Haves in Your Content Marketing Strategy