The mission for Own-R-Perception is simple yet elegant: We want to give creativity a voice and let both the artists we employ and our customers express their emotions, attitudes and values through the medium of our products. That’s why we’ve started with our line of “Attitude T’s.” It’s the perfect introductory vehicle for the Own-R-Perception brand: You wear what you’re thinking! All of our products and ventures will revolve around that very basic philosophy.