A Little About Who We Are! Gold Standard Mortgage is a family founded business with the vision of delivering THE DREAM of homeownership to local families. We wanted to bring the “old fashion” customer service back to the mortgage industry. Relying on our core values and service to develop relationships to bring a professional and personal experience to Home Buyers, Realtors, Builders, and our great communities we serve. The experience and knowledge of all the different loan programs is what separates GSM from our competitors.