Lisa Cataldo-Absher is the creative director and owner at Absher Design Group, Inc., in Naples, Florida which she began in 2003 after leaving 25+ years in mass retail corporate branding in NYC. Her Florida company has garnered multiple gold and silver ADDY awards (from the American Advertising Federation) from 2003-2012 in categories of logo design, branding, advertising campaigns, billboards, product design, radio spots and commercials with a diverse local and regional client list in retail, restaurant, professional services, hotels, tourism, manufacturing and medical fields.