About

Half Price Title Loans with Ideal Lending - we lend the most with the lowest payments. If you already have a title loan, come see us and we will refinance you at half the rate! Ideal Lending aka Half-Price Title Loans was founded by the Martineau Family in 2012. Our goal is to make access to short-term financing more affordable for Idahoans. We aim to lend the most with the lowest payments, all while providing the best service!

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