Family-owned and operated since 1971, Bruce's Body Shop offers a variety of automotive body repairs to Rice Lake, WI and surrounding communities. Bruce Johnson started the business in 1971 and has operating in the same location ever since. Bruce retired in 2011, and his son David took over the business and continues to proudly serve the area. Stop in to see our on-site examples of our car restorations. We provide full service collision repair along with computerized color matching and auto repair. Our mechanics have the experience and quality workmanship that will have your vehicle looking as good as the day you bought it. So if you have been in an accident or need a new paint job, call the experts at Bruce's Body Shop for all of your auto body needs. We also provide a variety of automotive repairs to vehicles of any make or model and will provide car rental arrangements for transportation while your vehicle is in the shop.