Like many immigrants who came to this country in hopes of opportunity and a better life, the Moncada’s migrated to this country from Mexico in the early 60’s with the same mentality and in pursuit of the of the American dream. Similar to many immigrants, our family had to work hard in order save money to be able to open a small business.
The Moncada’s had experience owning a small grocery store in Mexico, and at the time businesses were not catering to the Mexican community. So naturally, in 1981, they opened a small grocery store with a small deli counter that sold Teresa’s (the matriarch of the family) recipes. After opening multiple grocery stores in the 1980’s and 1990’s, our family decided to shift their focus to what they do best which is selling easy to-go style food while using old Mexican cooking techniques.