For many years, the Roma Family would receive daily requests to open further South. “We need a Jersey Strong by exit 98” was a regular message sent in to our customer service department. So when the opportunity came to open a facility in Wall, Jersey Strong was ready. We opened in the K-mart shopping center on RT 35 and 18th Street in Wall. Talk about waking up a shopping center. What was a sleepy strip mall is now the busiest shopping center in the area thanks to the thousands of Jersey Strong members exercising every week. From Belmar to Brielle, Wall to Manasquan and Point Pleasant to Spring Lake, Wow Wall is keeping this part of the shore JERSEY STRONG.