you can really taste the apples in martinelli's apple juice and cider. that's because they are made only from u.s.-grown, fresh apples. they contain absolutely no concentrates, no added water, no preservatives, no sweeteners, and no additives of any kind. most other apple juice sold in the u.s. contains reconstituted imported concentrate. martinelli's uses a balanced blend of the finest apple varieties, including the tart-sweet newtown pippin, a flavorful variety that has flourished under the cool coastal growing conditions of california's pajaro valley since the 1800's.