Odana Editions was established in 1974 originally as the publishing arm of Bloomfield Galleries. The Norman Lindsay Facsimile Etchings were the first foray into publishing for Odana. From the publication of Odana's first book, Frank Hinder: Lithographs in 1978, Odana Editions has developed into an independent publisher of high-quality books on Australian artists and limited edition art reproductions by Norman Lindsay.