Together, Lee and Wrangler have more than 200 years of denim heritage. For over 130 years, Lee has moved with the times. From hip hop to Hollywood, Lee has been at the heart of popular culture and loved by generations. Moreover, Wrangler’s focused remained the same since 1947 – it’s all about the jeans. A non-compromising position, this has given the brand iconic status. Wrangler, Lee and Riders by Lee are designed in Australia and strive to make high quality, durable denim which is made to last.