Southern Man Surf Shop has been the heart of the South Coast surfing community in Ulladulla for over 50 years. As an iconic, family-owned independent surf shop, we supply a massive range of premium surfboards, high-performance wetsuits, surf hardware, and skateboards. We proudly stock global leading brands including Rip Curl, Billabong, Quiksilver, Volcom, FCS, Yeti, and Hydro Flask, alongside premium streetwear, footwear, and accessories for men, women, and kids. Whether you're looking for expert local advice on new surfboards, clearing out gear via our popular second-hand surfboard trade-ins, or gearing up for winter in the water, our experienced local crew is here to help you. Visit us in-store on the Princes Highway or shop online.