SUGBUTEL BED & BATH. Cebu?s newest tourist haven, derived from the historical name of Cebu, SUGBU. Sugbutel will let you experience legendary Cebuano hospitality. It prides itself of being the Cebu?s first bed and bath facility of its kind, inspired from the capsule hotel concept popularized in Japan. This hostel type of accommodation is one of the many projects of Carlos A. Gothong Holdings Inc, a recognized real estate company of talented young professionals who successfully launched One Edison Place in 2006.