While at a party with friends, he realised that what people liked (when they were out socialising) was the enhanced drinking experience brought about by inhaling nicotine, not actually by smoking tar-laden chemically charged cigarettes.
Working with a number of global manufacturers, Iain travelled around the world doing thorough due diligence on vaporisers and the flavours they use. As a result, I Love Vapour currently sell the best vaporisers and the finest naturally derived flavours in the market, making them one of the most respected an trusted vape accessory companies in the United Kingdom.