AdSiders - Digital Marketing

With the arrival of Web 2.0, the possibility of sharing information easily was born thanks to social networks and new information technologies that allow files to be exchanged almost instantly, which was impossible before, like videos, pictures, etc. Internet was used not only to find information, but also as a community, where there are constant relationships and feedback with users from different parts of the world. If in the past it was distributors, the media and producers who had the power to express themselves, now the focus has changed: it has to be on the user. The user can look for what they want thanks to the power of search engineers (Google, Yahoo, Bing, etc.) and it can also read reviews, comments and scorings from other users.