COOL Mask London exists for the love of fashion. We believe in empowering individuality. Our mission is to be the global platform for luxury fashion, connecting creators, curators and consumers. We started with one Face Mask that gave athletes an undeniable advantage, and we ended up completely changing the Protective Fashion Face Mask dressing. Today, innovation is our lifeblood and the key to delivering on our Brand Vision: to inspire you with performance solutions you never knew you needed and can't imagine living without.