KTX Marketing

it is important to rank well on search engines like google and bing because over 81% of consumers are searching online and on mobile devices before making a buying decision. if potential customers can’t find your business online, your chances of ever earning their business may be gone immediately. local search engine optimization, or local seo, is an effective strategy to market your local business online. by utilizing local seo, businesses can promote products, services, menus, specials and much more to nearby customers when they are searching online and on mobile devices. location based searches generally have greater search intent than general searches and the search engines are very savvy about providing the right kind of results. a local seo solution organizes, distributes and optimizes your business data and citations with the sources google and bing rely on to provide accurate and relevant results. search engines like google and bing look at three main components of business citations when displaying local search results: proximity, relevance and prominence. proximity refers to the location of your physical business and how close it is to the customer performing the search. relevance is based on how closely your products or services match the search terms. prominence relies on reviews and mentions of your business, products and services in maps, business directories and social media.